Vision :
- To emerge as a leading representative for a reputable chemical company in providing the Egyptian pharmaceutical and biological companies with excellent quality active pharmaceutical ingredients in a reasonable competitive price.
Mission :
- Establishing a market leader company for importing and distributing high quality active pharmaceutical ingredients in Egypt.
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Establishing high reputation as a representative in Egypt for a trustable source of APIs in which quality, availability, price and time of delivery matters.
Objective :
- To be on the top of all companies in Egypt in which most of the Egyptian pharmaceutical and biological companies rely on in providing their APIs
Tactics :
- A crew of employees with high experience in the chemicals market.
- Chemical representatives covering most of the Egyptian customers.
- Specialized team for non pharmaceutical chemical market.
- Specialized marketers for marketing chemicals for targeted customers.
- A consultant who is a member of the board of directors of the company with over twenty years of experience in that field.
- A whole list of Egypt targeted customers with responsible persons for getting business done.
- A complete analysis of Egyptian market where API and other chemicals are required in.
Chances for penetrating Egypt market